In the United Arab Emirates, gas is currently measured and sold in gallons. So, “Special” brand fuel is sold at 6.25 dirhams (US $ 1.70) per gallon (4.54 l), and “Super” gasoline at 6.75 dirhams (US $ 1.85) per gallon . It is expected that all gas stations in the United Arab Emirates will be switched to the metric system during the first four months of 2010. Gasoline distributors in the country have already begun the process of reconfiguring gas station equipment to measure in liters.
Oil companies ENOC and EPPCO launched an advertising campaign in local media that details the new measuring system and gas prices at all gas stations in the country.
